Find a plan that fits, starting at $0
Simple pricing structure with no upfront commitment or implementation costs. Flexibility built for organizations of any industry, use case, and size.
Starter
Get started quickly with out-of-the-box KYC and identity verification
What you get:
- 500 free government ID and selfie verifications per month
- Dashboard to view and manage your verifications
- Integrate in an afternoon with our full integration suite, including no-code hosted flows
- Hosting on secure, enterprise-grade SOC 2 Type 2 infrastructure
Growth
Scale your identity operations with Persona’s fully configurable platform
All of starter, plus:
- Full suite of verification checks and fraud tools
- Access to Watchlists, Sanctions, Adverse Media reports, and more
- No-code automation to streamline fraud and compliance operations
- Advanced security configuration (redaction, permissions, SAML/SSO)
Enterprise
Fully tailored solutions for all of your identity needs
all of growth, plus:
- Partner with us to build fully bespoke identity programs for KYC/AML, fraud, trust and safety, and more
- Custom multi-organization partitioning and support
- Early access to new products and services
- Get more with custom pricing structures
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Plan comparison
End-user flows
Choose what user information to collect and verify
(gov't ID and gov't ID + selfie)
(custom templates available)
(custom templates available)
Configurable Theme
Edit the visual interface to match your brand — no code needed
Full integration suite
Integrate on any device with a no-code flow, drop-in widget, or mobile SDK
Request new localized languages
Request new language support for your customer base beyond the 20 supported languages
Verification types
Determines the type of information required from an individual
Government ID
Verify via government IDs such as driver's license, national ID, passport
Selfie
Verify via a selfie video in real time. Often used to compare against the image on a government ID
Document
Collect documents such as utility bills, bank statements, or proof of address
Database
Verify personal info such as name, address, or birthdate against authoritative databases
DMV verification (AAMVA)
Validate information on US driver’s licenses and IDs against DMV records
SSN verification (eCBSV)
Compare names, SSNs, and addresses against Social Security Administration records
Phone Carrier verification
Verify the authenticity of inputted phone numbers against global telecommunications carrier databases
Phone number verification
Confirm valid phone numbers through a 4 digit code
Configurable verification checks
Configure the ideal combination of criteria used to determine verification success or failure
Customize number of verification attempts
Number of times an individual can attempt the process
ID type restrictions
Limit accepted ID types
Country restrictions
Limit accepted IDs to specific countries
Request new international ID layouts
Request additional layouts as your business expands beyond the 200+ supported countries and territories
Watchlist and Sanctions
Check across global lists of known actors
Adverse media
Track unfavorable mentions across media outlets
Email risk
Confirm authenticity and surface risk flags based on email address
Phone risk
Confirm authenticity and surface risk flags based on phone number
Social media
Surface social media profiles
Address lookup
Check address type, delivery point validation, and more
Accounts
Reverify and manage all interactions with an individual
Multi-organization partitioning
Create custom instance hierarchies to manage multiple organizations within the Persona dashboard
Fraud signals
Collect and evaluate passive fraud signals
Workflows
Automate and simplify decision workstreams
Lists
Flag individuals by predefined characteristics
Cases
Create, manage, and resolve tasks for internal teams
Dashboard insights
View trends and surface actionable insights
Secured data storage
Store sensitive data with Persona (HTTPS, TLS 1.2., and AES-256 Encryption)
SOC2 Type 2, Privacy Shield, and GDPR/CCPA certifications
Persona implements bank-grade security programs and we do not sell or share your data
Custom redaction and retention policies
Fully own your customer data by defining automated redaction and retention policies
SAML and SSO support
Security Assertion Markup Language and Single Sign-on support
Custom user roles and permissions
Create and customize new user roles with different access levels
General onboarding and account support
Submit questions or issues via our community or the dashboard
Dedicated customer success manager
Designated support team of platform and technical experts who know your business, platform, and objectives
Integration and onboarding support
Personalized support from integration experts to help get you up and running within a day
Custom development
Work with our in-house development team to build fully custom solutions
Webhooks
Create integrations and update in real time
Events
Access multiple events throughout the verification process so your organization can act and consume data in real time
Custom integrations
Work with our in-house development team to build fully custom integrations with third-party and internal systems
Frequently asked questions
Yes, Persona can work with your team to evaluate the efficacy of our product. Please reach out to discuss data test planning.
The plan comes with no additional charges. The only time we charge is if you go over the allocated verification limit, in which case you will only be charged for the additional verifications used.
Some competitors charge per use and this is mainly because they have fixed costs from overseas manual reviewers. We believe that not only is this a glaring privacy concern, but this is unbelievably unfair for customers (why should you have to pay for services that have no outcome?). Our contracts are pay per successful verifications to make sure our incentives are aligned. This means that if a user drops off due to user error (blurry images, low-quality camera) you will not be charged and you have the added benefit that there were no actual humans involved to introduce insider fraud.