Onboard businesses faster

Streamline and automate the know your business (KYB) process with our integrated KYB-KYC solution.

Trusted by startups & the world’s largest companies

KYB as seamless as KYC

Get everything you need to seamlessly verify, investigate, and onboard businesses and the people behind them.
Learn more from our experts
Run the KYB-KYC lifeycle from one place
Make faster decisions by collecting data and documents, verifying businesses and people, reviewing edge cases, and automating outreach without leaving the platform.
Automatically know who you work with
Verify businesses and ultimate beneficial owners (UBOs) with a robust set of verification methods and list screenings. Automate decision criteria to approve, decline, or send edge cases for manual review.
Convert more businesses
Control the branding and experience of your custom flows with flexible data and document collection. Dynamically adjust friction to convert more good users based on business and individual risk signals.

Collect business data and documents

Build a custom KYB flow to collect any business information. Reduce back-and-forth between you and the business you’re verifying by requesting supplemental documents at any point of the flow.
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Screen businesses in real time

Make better decisions by enriching business profiles with additional risk signals and verify them with automatic list screenings, like business watchlists and adverse media reports.
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Verify UBOs in the same flow

Automatically send and trigger KYC flows for each UBO, reducing friction for your end customers.
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Consolidate all your data in one place

Reduce back-and-forth with a centralized hub that allows you to view all business and business owner data for edge cases that can’t be automatically approved.
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Everything you need for KYB

Ongoing business monitoring
Comply with regulatory due diligence by screening businesses against watchlists and adverse media on an ongoing basis.
Business Owner Screening
Pick and choose from a robust set of verification methods and screen against watchlists, adverse media reports, and more to verify each UBO.
Flexible Document collection
Collect and verify any documentation regardless of format, such as business registrations or certificates of incorporation, and extract the data you need.
Automation engine
Build custom low-code automation and customize any part of the KYB process. Plus, kick-off actions in third party systems like Hubspot and Zendesk.
Automatic Audit Logs
Keep logs of all KYB/KYC/AML identity checks and decisions in one place. Build an audit trail without storing PII in your own system.
Seamless integrations
Start verifying in minutes with a hosted link with no engineering work or embed the flow to your website or mobile app via SDKs or API.
We want to automate the decision making process as much as possible during KYB and KYC. Persona not only lets us do that and saves us time but also ensures that we can be flexible with changing our workflows and rules when we discover new fraud rings.
Amanda Hodgetts-Martin
Director of Risk Management at Branch

Ready to get started?

Get in touch or start exploring Persona today.