BlockFi doubles conversion rate while complying with strict international KYC/AML regulations with Persona
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KYC for crypto users
in 5 seconds
Adapt quickly whether it’s volume spikes from tweets, new markets, or new regulations. Be sure that good users are safely and quickly verified.
Trusted by startups and the world’s largest companies
Make identity verification the easiest part of your platform
Increase your users’ speed to trade and keep their accounts safe by automating best-in-class identity verification experiences across the customer lifecycle.
Onboarding
User-first onboarding flows
Surface the right amount of friction by automatically adjusting friction based on collected user information. For example, flag users from high-risk countries for manual review or set more verifications for users requesting higher trade limits.
Continuous monitoring
Keep your platform safe
Keep users' accounts safe by requesting reverifications at high-value touchpoints like account details updates or when a user adds/withdraws funds. Meet due diligence by running Watchlists and Adverse Media reports at any cadence.
Manual review
Streamline manual review
Surface any edge cases for manual review. Optimize the review process by consolidating all needed case details and the ability to trigger case actions, like new verifications requests, into one view.
Meet shifting KYC/AML regulations
Get started with pre-built templates and customize everything, from the branding to the verification logic, to meet your compliance needs. Create automation rules to handle decision-making, and easily iterate on existing flows to adapt quickly.
Integrate once to scale gracefully in the future
Be prepared for planned and unplanned volume spikes, whether they come from a news article or entering new markets.
No engineering? No problem
Create and send a link to your customers to start verifying them in minutes. No code required.
A seamless, beautiful customer experience with just ten lines of code
Embed Persona into your web page and enable customers to easily verify themselves without ever leaving your experience.
Native SDKs for a mobile-first world
Integrate with our iOS, Android, or React Native SDKs to help you create the best user experience for your customers.
We knew our conversation rate could be higher if we had a better identity verification experience. Since switching to Persona, our conversation rate has doubled.
Maria Andrews
Director of AML/KYC, BlockFi
Security and privacy at our core
Security and privacy are paramount to a trusted relationship. That’s why Persona is certified to the highest industry standards and committed to protecting you and your customers' privacy.
Ready to get started?
Get in touch or start exploring Persona today.