Automate your identity processes with the new WorkflowsRead the blog post

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One platform, all the building blocks you need to 
create the ideal experience

From crafting user flows to automating decisions, everything is within your control

Access thousands of data sources to make better decisions

Whether for customer due diligence and KYC/AML or to underwrite risky individuals, Persona provides access to thousands of data sources and passive fraud signals to help your business make the best decisions.

Email risk, Adverse media, KYB, Background checks (coming soon), Address, Politically exposed persons, Sanctions & Watchlists, and Phone risk.

Hello users, goodbye fraudsters

Detect duplicate users and stop repeat fraudsters with Persona's 
robust set of tools and signals

Block known actors

Block, allow, or flag individuals based on known or collected information.

Detect repeat attempts

Flag repeat users and prevent bad actors from regaining entry with duplicate or doctored IDs.

Discover fraud rings

Surface patterns through shared attributes to stay ahead of coordinated fraud attacks.

Integrate in an afternoon, with or without engineers

No engineering? No problem

Create and send a link to your customers to start verifying them in minutes. No code required.

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A seamless, beautiful customer experience with just ten lines of code

Embed Persona into your web page and enable customers to easily verify themselves without ever leaving your experience.

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Native SDKs for a mobile-first world

Integrate with our iOS, Android, or React Native SDKs to help you create the best user experience for your customers.

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Security and privacy at our core

Security and privacy are paramount to a trusted relationship. That’s why Persona is certified to the highest industry standards and committed to protecting you and your customers' privacy.

View security at Persona
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