New at Persona: Mobile driver's license (mDL) verification via Apple Wallet
Announcement

New at Persona: Mobile driver's license (mDL) verification via Apple Wallet

Organizations that obtain Apple's entitlement will be able to accept mobile driver’s licenses (mDLs) as a form of identification within Persona’s verification flow.

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Persona named one of the best authentication solutions by Cybernews
Industry

Persona named one of the best authentication solutions by Cybernews

See what sets Persona apart from other solutions.

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1 min
CDD vs EDD: What’s the difference?
Industry

CDD vs EDD: What’s the difference?

Explore how CDD and EDD work and learn when each is necessary.

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7 mins
What is identity verification (IDV)?
Industry

What is identity verification (IDV)?

Learn what IDV is, explore how it works, and take a look at the different types of identity verification you may choose to leverage in your business.

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7 mins
Mobile driver’s licenses (mDLs) and your business
Industry

Mobile driver’s licenses (mDLs) and your business

Take a closer look at what mobile driver’s licenses are, how they work, and the use cases they may present for your business.

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7 mins
What is selfie identity verification, and how does it work?
Industry

What is selfie identity verification, and how does it work?

Learn about selfie identity verification and liveness detection, how they work together, the challenges they address, and their shortcomings.

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9 mins
What is Combating the Financing of Terrorism (CFT)?
Industry

What is Combating the Financing of Terrorism (CFT)?

By implementing procedures to combat the financing of terrorism, you can protect customers and help make the world a safer place.

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5 mins
Let's get Personal: Meet Khadija!
Culture

Let's get Personal: Meet Khadija!

Learn more about Khadija, a member of our customer experience team who loves solving problems and helping customers get the most out of our product.

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3 mins
Know Your Business (KYB) 101
Industry

Know Your Business (KYB) 101

Learn what KYB is, why it matters, who needs it, and more.

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6 mins
What does the Know Your Business (KYB) process look like?
Industry

What does the Know Your Business (KYB) process look like?

Learn how businesses usually conduct KYB, why the process is often challenging, and more.

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5 mins
How to build a Know Your Business (KYB) process
Industry

How to build a Know Your Business (KYB) process

Learn what to consider when building a KYB process, what metrics to think about, what to look for in a KYB vendor, and more.

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8 mins
How corporate KYC can reduce fraud and increase trust
Industry

How corporate KYC can reduce fraud and increase trust

Discover what corporate KYC is and how it can protect your business.

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5 mins
Why does KYC matter for fintech companies?
Industry

Why does KYC matter for fintech companies?

Whether you offer a lending product or investing service, if you're a fintech company, you need to comply with KYC regulations.

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7 mins
How do AML regulations apply to crypto exchanges?
Industry

How do AML regulations apply to crypto exchanges?

If your business operates in the crypto space, it’s critical that you understand the tenets of AML so you can take the requisite steps to meet regulatory requirements.

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5 mins
AML tools: What to look for in AML software
Industry

AML tools: What to look for in AML software

Learn about the different features you may want to look for as you build your AML toolkit.

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12 mins
Why automated adverse media screening is essential for AML
Industry

Why automated adverse media screening is essential for AML

Negative news checks are an essential but complex process. Protect your business from reputational risk with an automated screening solution.

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5 mins
Global AML compliance: Is your business doing enough?
Industry

Global AML compliance: Is your business doing enough?

Discover some of the regulations and protocols you’ll need to know and remember when conducting business internationally

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6 mins
What is eKYC?
Industry

What is eKYC?

Take a look at the different signals that eKYC can take advantage of and review the benefits that eKYC offers both businesses and their customers.

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8 mins
Build onboarding flows that convert with Dynamic Flow
Announcement

Build onboarding flows that convert with Dynamic Flow

Customers like FTX US Derivatives and Coursera drive conversion at every screen with Dynamic Flow.

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5 mins
Let's get Personal: Meet David!
Culture

Let's get Personal: Meet David!

Learn more about David, our people operations business partner who loves to drive company-wide initiatives, but doesn’t have a license to drive a car.

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3 mins
KYC for online gaming (iGaming)
Industry

KYC for online gaming (iGaming)

Learn about the KYC requirements that impact the online gaming (iGaming) industry, which includes online sports betting, poker betting, video game betting, and casino gaming.

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8 mins
What is the Bank Secrecy Act?
Industry

What is the Bank Secrecy Act?

Learn about the Bank Secrecy Act's requirements and how the law could impact your business.

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7 mins
How to protect your business with automated sanctions screening
Industry

How to protect your business with automated sanctions screening

It’s illegal to do business with a sanctioned entity, but sanctions screening is complicated. Here’s how to protect your business & comply with AML regulations.

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5 mins
Onboard businesses faster with Persona's automated Know Your Business (KYB) solution
Announcement

Onboard businesses faster with Persona's automated Know Your Business (KYB) solution

Get everything you need to automatically onboard, verify, and investigate the businesses you partner with and the individuals behind them.

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5 mins
The importance of KYC for online gambling
Industry

The importance of KYC for online gambling

Learn more about the growing risks for online casinos and gambling apps, the evolving regulatory landscape, and what companies can do to stay compliant.

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7 mins
Let's get Personal: Meet Ali!
Culture

Let's get Personal: Meet Ali!

Learn more about Ali, one of our amazing solutions engineers who always has his hands tied up in a bunch of different projects.

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3 mins
What is KYB, and why does it matter?
Industry

What is KYB, and why does it matter?

If you work with other companies, you may be required to implement KYB verification. Learn more.

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5 mins
Decentralized exchanges and KYC
Industry

Decentralized exchanges and KYC

It's important for decentralized exchanges to get ready for KYC and AML regulations now so they will be prepared if and when they find themselves subject to the rules.

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11 mins
5 best practices for securing health data
Industry

5 best practices for securing health data

Healthcare organizations must prioritize data security to protect patient information and ensure regulatory compliance. Learn how.

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8 mins
Should a private company own taxpayer data?
Industry

Should a private company own taxpayer data?

Recent controversies involving the IRS’s use of third-party ID verification service providers raise an important question: What’s the right way to handle identification of taxpayers online?

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7 mins
Cybercrime statistics worldwide
Industry

Cybercrime statistics worldwide

Cybercrime is more common than ever. Learn about the most common types of cybercrimes, most attacked industries, and more.

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3 mins
Reimagine your manual review process with Persona Cases
Product

Reimagine your manual review process with Persona Cases

Cases gives your team a single place to control, customize, and optimize your entire manual review process.

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4 mins
 NFTs and compliance: what to know about this crypto-era commodity
Industry

NFTs and compliance: what to know about this crypto-era commodity

Learn more about non-fungible tokens, why they're appealing to criminals, and how to reduce the risk of money laundering via NFTs.

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8 mins
What are issuing database verifications?
Industry

What are issuing database verifications?

Issuing database verifications are one of the best ways to reduce fraud in your business. Learn more.

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8 mins
What will the post-Covid fraud landscape look like?
Industry

What will the post-Covid fraud landscape look like?

Learn about the risk areas anti-fraud professionals are most concerned about — and how to protect your business.

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10 mins
What is a politically exposed person (PEP)?
Industry

What is a politically exposed person (PEP)?

Learn what PEPs are, why your business should screen for them, and how Persona can help.

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5 mins
Identity verification: a crucial component of customer experience
Industry

Identity verification: a crucial component of customer experience

Friction during IDV can create a poor user experience that can break trust with your customers. This is why IDV must fit each unique situation and user.

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5 mins
How to protect your business against synthetic fraud
Industry

How to protect your business against synthetic fraud

Synthetic identity fraud is a fast-growing problem. Learn why it’s important and how to proactively guard your business against it before it’s too late.

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7 mins
Identity verification vs. identity authentication
Industry

Identity verification vs. identity authentication

Learn how each approach works, where they differ, and what role each plays in building consumer trust.

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7 mins
Top GDPR statistics businesses must know
Industry

Top GDPR statistics businesses must know

GDPR is one of the most extensive regulations governing data collection. Learn who it affects, the types of data it covers, and more.

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4 mins
Let's get Personal: Meet Etra!
Culture

Let's get Personal: Meet Etra!

Learn more about Etra, our business talent lead, Formula 1 enthusiast, and unofficial Jeopardy host.

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3 mins
Top 3 challenges of identity verification — and how to solve them
Industry

Top 3 challenges of identity verification — and how to solve them

Learn about the three main identity verification challenges businesses face — along with how to solve them.

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8 mins
Let's get Personal: Meet Geet!
Culture

Let's get Personal: Meet Geet!

Learn more about Geet, a sales engineer at Persona who loves the Lakers, avocados, and selling tech.

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3 mins
Q&A with Cybernews: Using IDV to build trust
Industry

Q&A with Cybernews: Using IDV to build trust

Persona CEO Rick Song chats with Cybernews about how identity verification solutions can deter fraud and be used to rebuild trust between companies and customers.

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11 mins
Why you need a digital verification system for your business
Industry

Why you need a digital verification system for your business

Here’s what businesses need to know about the evolution, operation, and impact of digital verification.

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7 mins
What is anti-money laundering (AML), and why is it important?
Industry

What is anti-money laundering (AML), and why is it important?

Learn about the stages and harms of money laundering, key AML regulations, and how to meet constantly evolving compliance standards.

Read Time:
9 mins
Let's get Personal: Meet Christie!
Culture

Let's get Personal: Meet Christie!

Learn more about Christie, a product designer at Persona who loves birds, board games, and talking to customers about how they use our products.

Read Time:
3 mins
Perpetual KYC: The future of customer due diligence
Industry

Perpetual KYC: The future of customer due diligence

Perpetual KYC (pKYC) is one of the best ways to protect customers. Learn what it is, what it looks like, and why it's important.

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5 mins
Social media and dating apps have a serious identity problem
Industry

Social media and dating apps have a serious identity problem

It’s time for social media and dating apps to face the music and curb fraud, deception, and disinformation on their platforms once and for all.

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6 mins
Let's get Personal: Meet Zoey!
Culture

Let's get Personal: Meet Zoey!

Get to know Zoey, a CSM team lead who loves coffee, yoga, and helping Persona's customers.

Read Time:
3 mins
What the Consumer Privacy Rights Act (CPRA) means for your business
Industry

What the Consumer Privacy Rights Act (CPRA) means for your business

Learn how the Consumer Privacy Rights Act (CPRA) differs from the CCPA, the implications for your business, and how to prepare.

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8 mins
How to evaluate your KYC compliance
Industry

How to evaluate your KYC compliance

Learn what types of businesses are subject to KYC regulations, what it means to be KYC compliant, how to evaluate your compliance, and more.

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6 mins
Let's get Personal: Meet Melissa!
Culture

Let's get Personal: Meet Melissa!

Meet Melissa, an engineering manager at Persona who loves building products that customers find useful... and boba.

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3 mins
Two-factor authentication (2FA) statistics
Industry

Two-factor authentication (2FA) statistics

Businesses need to heighten up their security to keep their company and customers safe. One of the easiest measures to take — and simplest to set up — is 2FA.

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7 mins
What is Know Your Customer (KYC) — and why does it matter?
Industry

What is Know Your Customer (KYC) — and why does it matter?

KYC and AML are regulations that require businesses to verify their customers’ identities. Here’s what you need to know.

Read Time:
16 mins
Why businesses need to rethink identity online
Industry

Why businesses need to rethink identity online

The digital-first world is here to stay, and it's time for businesses to put the proper systems in place to protect the privacy and security of their users.

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5 mins
The AML compliance checklist: best practices, tools, and processes
Industry

The AML compliance checklist: best practices, tools, and processes

In this AML checklist, we’ll briefly go over the five AML pillars, then dive into four processes that can help improve AML compliance.

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5 mins
How to implement the five pillars of AML compliance
Industry

How to implement the five pillars of AML compliance

Learn what a compliant AML program looks like and how to establish one at your company.

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6 mins
How we’re reducing AI bias at Persona to create a more human internet
Industry

How we’re reducing AI bias at Persona to create a more human internet

Biometric verification isn’t perfect. Here's what we’re doing to address bias in AI-powered face recognition at Persona.

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8 mins
The next era of moderation will be verified
Industry

The next era of moderation will be verified

Verification isn't just a blue checkmark — it's an increasingly important tool in moderation efforts to combat nefarious issues like harassment and hate speech.

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5 mins
The importance of KYC for crypto exchanges
Industry

The importance of KYC for crypto exchanges

Here’s what crypto exchanges need to know about KYC compliance.

Read Time:
7 mins
How to incorporate age verification into your business
Industry

How to incorporate age verification into your business

Any business that sells age-restricted products, provides access to age-gated activities, or delivers services that require adult consent must verify ages. Learn more.

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8 mins
How to enhance your identity verification decisions with AAMVA checks
Industry

How to enhance your identity verification decisions with AAMVA checks

AAMVA verification is an effective tool against fraud, but it has tradeoffs, too. Discover the benefits and drawbacks — and how Persona can help.

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6 mins
Announcing Persona’s $150M Series C
Announcement

Announcing Persona’s $150M Series C

We've raised a $150M Series C to continue growing our identity infrastructure platform built to support real people, not user IDs.

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8 mins
What is account takeover fraud?
Industry

What is account takeover fraud?

Account takeover fraud can negatively impact both your customers and business. Learn what it is, how to prevent it, and more.

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7 mins
Designing an app builder with server-driven UI
Engineering

Designing an app builder with server-driven UI

Making the Persona app more configurable wasn't enough — we had to design and construct an app builder.

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5 mins
My not-so-typical intern project at Persona
Engineering

My not-so-typical intern project at Persona

How my intern project became one of our customers' most effective means of deterring fraud.

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11 mins
The unconventional way we built an award-winning team
Culture

The unconventional way we built an award-winning team

Our approach to finding great talent isn’t for everyone, but we’re incredibly proud of the team we’ve built and look forward to this next chapter of growth.

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7 mins
Deepfakes: The new face of fraud
Industry

Deepfakes: The new face of fraud

Learn how deepfakes work, where they came from, what risk they pose to your business, and more.

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8 mins
On remote onboarding during Covid and a scavenger hunt that helped me find peace
Culture

On remote onboarding during Covid and a scavenger hunt that helped me find peace

One Personerd shares her experience with remote onboarding and a very special team-building event.

Read Time:
7 mins
Introducing Workflows: automations for any use case
Announcement

Introducing Workflows: automations for any use case

From setting custom rules to triggering actions, Workflows is a flexible, intuitive, and powerful way to automate your identity processes and more.

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4 mins
Our Series B and the future of Persona
Announcement

Our Series B and the future of Persona

We’ve raised $50 million to bring us one step closer to becoming the identity layer of the internet.

Read Time:
6 mins
New age of data privacy regulation: How businesses can prepare
Industry

New age of data privacy regulation: How businesses can prepare

It’s only a matter of time before new data privacy regulation is passed, so it’s pertinent that businesses prepare before it’s too late.

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4 mins
Introducing free identity verification with Persona
Announcement

Introducing free identity verification with Persona

Our Starter plan will support any business from any industry and any size with free and secure identity verification.

Read Time:
3 mins
A safe place for all your PII
Product

A safe place for all your PII

PII storage to suit all your compliance needs, enabled by Accounts.

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8 mins
Supplement your Inquiries with Reports
Product

Supplement your Inquiries with Reports

Continuous Reports in Persona, enabled by Accounts

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3 mins
Let your users Verify, and Reverify, and Reverify again.
Product

Let your users Verify, and Reverify, and Reverify again.

Reverification of individuals in Persona, enabled by Accounts.

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7 mins
Offering support during COVID-19
Announcement

Offering support during COVID-19

Free Identity Verification for essential services

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2 mins
Using browser fingerprinting to deter repeat fraud
Product

Using browser fingerprinting to deter repeat fraud

Each of our browsers are unique, just like us.

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8 mins
Get (web)hooked on Persona!
Engineering

Get (web)hooked on Persona!

Don't call us; we'll call you: Webhooks let you subscribe to your customers’ actions as they proceed through the Persona inquiry flow

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5 mins
The case for automated identity verification
Industry

The case for automated identity verification

Proper identity verification is your first line of defense.

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8 mins
Mobile identity verification with Persona's native SDK for Android and iOS
Engineering

Mobile identity verification with Persona's native SDK for Android and iOS

An optimized customer experience across your mobile applications

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3 mins
The state of identity
Industry

The state of identity

The stakes for companies and individuals alike are higher than ever — and we’re out of quick fixes.

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14 mins
Persona announces $17.5M funding round
Announcement

Persona announces $17.5M funding round

With the mission to build an identity infrastructure that enables secure online human interactions

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5 mins
Persona achieves SOC 2 Type 2
Announcement

Persona achieves SOC 2 Type 2

Security and privacy aren’t just features — they are part of our identity.

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3 mins
What are suspicious activity reports (SARs)?
Industry

What are suspicious activity reports (SARs)?

Financial institutions must use suspicious activity reports (SARs) to report questionable activity to the appropriate body for legal investigation

Read Time:
7 mins

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