Marketplaces
Trusted by startups & the world’s largest companies
Say “yes” to more users with global verifications
Verify more individuals and businesses with verification flows that dynamically adjust friction based on users’ risk signals.
Protect your platform from bad actors
Trigger safety mechanisms like reverifications and list screenings at any point of the customer life cycle. Collect and compare user data over time to prevent account takeovers and minimize account sharing.
Consolidate and automate all your identity processes
Build and launch faster with a comprehensive platform and custom automation rules. Adapt to new compliance requirements by adding new workflows seamlessly.
Use cases
Verify any type of user at any touchpoint
Promote trust and safety by adding a lightweight verification process for clients in your marketplace.
Verify couriers as they onboard and reference the information throughout their user journeys to prevent account sharing.
Welcome merchants of all sizes into your platform while flagging potentially risky merchants or fraud networks.
Add seamless age verification before alcohol or cannabis purchases to ensure compliance.
Verify identities before issuing refunds and flag if claims are coming from a risky user.
Protect couriers or merchants with reverification at sensitive points in the life cycle.
How Persona can help
Meet new compliance requirements, grow your business, and fight fraud with identity solutions configured for your marketplace.
Verify sellers with minimal friction in order to meet compliance requirements or before issuing taxation documents.
Comply with e-commerce requirements around seller verification.
Meet compliance requirements as an online platform doing business in the EU.
Verify sellers and traders to comply with EU requirements.
Verify taxation information for sellers before issuing a W-9.
Establish an applicant’s right to work with identity verification.
“Dynamic Flow allows us to get more granular with specific use cases and give enough direction to help good actors get through the verification process successfully without telling bad actors why they failed or opening us up to a bunch of potential fraud by loosening friction.”
