Marketplaces
Trusted by startups & the world’s largest companies
Say “yes” to more users with global verifications and screenings
Verify more individuals and businesses with verification flows that dynamically adjust friction based on users’ risk signals.
Protect your platform from bad actors
Trigger safety mechanisms like reverifications and list screenings at any point of the customer life cycle. Collect and compare user data over time to prevent account takeovers and minimize account sharing.
Consolidate and automate all your identity processes
Build and launch faster with a comprehensive platform and custom automation rules. Adapt to new compliance requirements by adding new workflows seamlessly.
Use cases
Verify any type of user at any touchpoint
Guest and client onboardingToggle description visibility
Promote trust and safety by adding a lightweight verification process for clients in your marketplace.
Courier onboardingToggle description visibility
Verify and run background checks for couriers in an unified flow to expedite onboarding.
Merchant onboardingToggle description visibility
Welcome merchants of all sizes into your platform while flagging potentially risky merchants or fraud networks.
Before an age-gated purchaseToggle description visibility
Add seamless age verification before alcohol or cannabis purchases to help meet legal requirements.
During claims investigationsToggle description visibility
Verify identities before issuing refunds and flag if claims are coming from a risky user.
Before a high-risk account change Toggle description visibility
Protect couriers or merchants with reverification at sensitive points in the life cycle.
Collect and verify your choice of government-issued IDs to identify users across 200+ countries and territories.
Integrate criminal background and motor vehicle record (MVR) checks for US-based individuals directly into your verification workflow.
Verify collected and extracted PII against authoritative databases and issuing sources across 40+ countries.
Automatically collect risk signals like VPN and device fingerprint and use them as inputs to adjust friction.
Proactively block users whose devices are linked with other accounts.
Verify the business name, registry number, and address against the registries of 100+ countries and configure matching logic to onboard more businesses.
Collect and extract insights from common documents, including articles of incorporation.
Verify passports and IDs globally via NFC chip and increase conversion with intuitive, country-specific guidance.
Verify the VAT number of any EU country, and avoid downtime with automated retry logic.
Collect and verify your choice of government-issued IDs to identify users across 200+ countries and territories.
Integrate criminal background and motor vehicle record (MVR) checks for US-based individuals directly into your verification workflow.
Verify collected and extracted PII against authoritative databases and issuing sources across 40+ countries.
Automatically collect risk signals like VPN and device fingerprint and use them as inputs to adjust friction.
Proactively block users whose devices are linked with other accounts.
Verify the business name, registry number, and address against the registries of 100+ countries and configure matching logic to onboard more businesses.
Collect and extract insights from common documents, including articles of incorporation.
Verify passports and IDs globally via NFC chip and increase conversion with intuitive, country-specific guidance.
Verify the VAT number of any EU country, and avoid downtime with automated retry logic.
How Persona can help you
Adapt to new compliance requirements, grow your business, and fight fraud with identity solutions configured for your marketplace.
Verify sellers with minimal friction to support compliance requirements before issuing tax documents.
Adapt to changing e-commerce requirements around seller verification.
Adapt to compliance requirements as an online platform doing business in the EU.
Verify sellers and traders to align with Digital Services Act (DSA) requirements.
Verify taxation information for sellers before issuing a W-9.
Establish an applicant’s right to work with identity verification.
“Dynamic Flow allows us to get more granular with specific use cases and give enough direction to help good actors get through the verification process successfully without telling bad actors why they failed or opening us up to a bunch of potential fraud by loosening friction.”
