BlockFi doubles conversion rate while complying with strict international KYC/AML regulations with Persona
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Dynamic Flow
Maximize conversion, minimize fraud
Creating a trusted identity flow no longer needs to come at a cost to the end-user experience.
Collect what you want, verify what you need
Securely collect any personal information — IDs, documents, and more — from your users and choose which data to verify. Minimize errors and optimize for conversion with live user guidance, auto-capture, and seamless device hand-offs.
Create branded experiences users will love and trust
Design your collection flow with a level of customization that makes it feel native to your product. Configure any component on any screen to comply with your brand and UI/UX standards.
Tailor your flow to each user’s risk profile
Surface customized screens or run different verifications based on your risk segments. Configure the flow to run conditionally and step-up or step-down friction based on the information collected or verified from users.
Switching to Persona really increased our conversion rate and allowed folks to fly through the pipeline in a more efficient manner.
David Spack
Chief Compliance Officer at BlockFi
Ready to get started?
Get in touch or start exploring Persona today.