Dynamic Flow
Trusted by startups & the world’s largest companies
Key features
Get all the tools you need to build your optimal identity flows
Accept any form of verification — including NFC, mDL, government ID, or selfie — and update flow logic based on your risk tolerance or user preferences.
Use Flow Editor to build a truly branded flow, including fonts, buttons, and assets.
Automatically collect signals, such as use of a keyboard shortcut or VPN, and use this information for risk segmentation.
Users can submit their identity document without having to select the type or class, minimizing and preventing user error.
Save time and reduce user error by collecting data from IDs or documents and applying that data to other parts of the flow.
Define optional and required checks — like ID expiration detection, minimum age requirements, barcode capture, and more — all according to your business requirements and risk tolerance.
Offer best-in-class verification experiences for every user, regardless what kind of device the user has or how you integrate with Persona.
Welcome new users with a fully branded flow that’s conversion-optimized and tough on fraud.
Verify users in real time by automatically collecting and validating government IDs.
Collect any necessary documents, such as business documents and tax records, within your collection flows.
Reverify users during sensitive moments of their life cycle, such as during payouts, and reduce friction by prefilling flows and matching selfies to previously collected selfies.

Automatically create accounts in your internal systems if a user has been approved.
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“We can now seamlessly run step-up verifications for our customers who would otherwise fail KYC verification, increasing conversion and reducing drop-off from legitimate customers.”
With Persona Marketplace, you can integrate signals from top data platforms into your risk analysis processes to make better decisions and streamline operations.