Fintech

Financial access for good users, not fraudsters. Fight fraud and convert users, whether you’re processing loans, issuing credit cards, automating account openings, or any other use case.
Compliance without the headache

Adapt to global KYC/AML regulations while providing a great user experience — all without requiring engineering resources.

Quickly adapt as fraud evolves

Collect, consolidate, and operationalize fraud signals in a single, configurable platform so you can stay ahead of fraud as it evolves.

Scale your operations

Automate and orchestrate all of your identity processes within Persona to save time and scale faster.

Trusted by startups & the world’s largest companies

Verify, investigate, and automate — all in one place

Delight users with safe and seamless onboarding

Build localized KYC/AML onboarding flows that meet your compliance and branding requirements while ensuring users only need to submit the minimum information needed for their specific situation.

Delight users with safe and seamless onboarding

Get a complete picture of user risk

Consolidate Persona’s signals with your own data to see all risk signals in one place. Then, run individual or population-wide investigations to uncover fraud patterns and mitigate attacks — all with minimal engineering.

Get a complete picture of user risk

Build scalable processes

Orchestrate identity data and automate manual processes in Persona. Empower ops teams with comprehensive case views, granular assignment policies, and macros such as automated SAR filings.

Build scalable processes

Use cases

Verify and screen at any point of the customer life cycle

Know the organizations and individuals you want to do business with — regardless of where they’re located — via fully customizable identity verification flows.

Keep your business and users safe by reverifying accounts on a recurring basis or at key touch points — for example, prior to large transactions and account recovery.

Automate common workflows like running watchlist screenings, filing SARs, making decisions on high-risk accounts, consolidating risk signals, and more.

Everything you need to onboard, verify, and review users

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How Persona can help

Convert users, fight fraud, and adapt to regulations with identity solutions configured for your platform.

Banking services for individuals and businesses

Expand your customer base and acquire more users with Persona’s end-to-end KYB and KYC solutions.

Online payments and lending

Protect your platform while ensuring a seamless user experience from onboarding to transactions.

Embedded finance

Offer your customers fully customizable KYB and KYC modules that they can leverage out of the box.

“With Persona, we can now seamlessly run step-up verifications for our customers who would otherwise fail KYC verification, increasing conversion and reducing drop-off from legitimate customers.”

Ahmed Siddiqui
Chief payments officer at Branch
Branch automates 98% of identity verification process with Persona