Webinar
GenAI fraud in account recovery: Strategies for safeguarding employees and customers
Discover how fraudsters exploit generative AI and deepfakes to bypass verification and infiltrate businesses. Join trust and safety experts from Persona and Proof as they unpack emerging fraud threats and key verification strategies to protect customers and employees.
As fraudsters leverage generative AI and deepfakes to bypass verification processes or target internal teams, businesses must rethink their account recovery and trust strategies across all aspects of their operations—including both customers and employees. Case in point: North Korean agents were recently caught masquerading as IT workers inside U.S. companies using fake IDs.
This webinar will explore how fraudsters actually use deepfakes and how different verification methods can counter these sophisticated threats. Learn how to build an account recovery framework that not only mitigates risk but also ensures a seamless experience for legitimate users through risk segmentation.



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