See why businesses choose Persona over Onfido

Persona's identity platform goes beyond document verification. From business verification (KYB) to case management to link analysis, Persona provides a one-stop shop for building an identity program that scales.

Trusted by startups and the world’s largest companies
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One platform for KYC, KYB, AML, orchestration, link analysis, and case management

Stop fraudsters with a flexible fraud solution that doesn’t rely on offshore manual review teams. Pick the tools that address your most pressing needs and configure each one to meet your goals.

Fully automated identity verification

Automate your identity verification processes with Persona’s guided image collection, passive signals, liveness detection, and risk-based flows. Our micromodel-based approach tailors your defenses to the latest fraud attacks, including injected deepfakes, while reducing false positives.

An end-to-end suite of identity tools

Don’t stop at verifying a user’s ID and selfie. Persona’s platform offers signal collection and analysis, no-code and brandable flow creation, real-time link analysis, sanctions and PEP screening, and case management tools for investigations.

KYC + KYB coverage across the globe

Deploy IDV workflows globally with ID document support in 200+ countries and territories, database verification in 70+ countries, business registry verification in 100+ countries, and global PEP and sanctions screening across 100+ watchlists.

A fully automated KYC + KYB experience. No human intervention required.

Flexible, no-code verification workflows

Customize workflows and conditional logic to route users through the right verification steps based on risk signals, geography, and user attributes.

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KYC + KYB tools built for local compliance

Automatically verify thousands of IDs and business entities across 200+ countries and territories while enforcing region-specific data and privacy controls.

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Real-time link analysis

Uncovers connections based on device intelligence, submitted images, internal data, and data enriched by trusted third parties to stop fraud during onboarding and shut down fraud rings.

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Use cases

Verify at any point of the customer life cycle

Configurable, modular building blocks
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Mix and match modular components to design KYC and KYB workflows that align with your policies, risk tolerance, and operational needs at each life cycle stage.

Adaptive verification flows
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Create experiences that automatically adapt to a user's location and risk profile, aligning with local compliance requirements and risk-appropriate verification requests.

Faster decisions at every stage
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Set thresholds and automate verification checks to balance growth and fraud prevention goals.

Build identity flows that align with your unique business needs
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Government ID verification

Collect and verify your choice of government-issued IDs to identify users across 200+ countries and territories.

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Mobile driver’s license (mDL) verification

Verify mobile driver’s licenses with a low-friction, high-assurance verification method.

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Flow Editor

Build branded user flows to collect customer information — no code needed.

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Passive signals

Evaluate user risk using device fingerprints and behavioral signals without adding friction.

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Age assurance

Build identity programs that help you comply with online safety regulations requiring age assurance, privacy, and consent.

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Selfie liveness verification

Detect deepfakes, face swaps, and other forms of liveness spoofing.

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Graph

Uncover and block fraud rings or risky accounts that are connected.

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Cases

Conduct investigations and maximize team productivity with a configurable case management hub.

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Workflows

Automate decisions and follow-ups throughout the user life cycle.

Automation for modern organizations

"Summing up Persona, it’s a very useful, all-around toolkit that allows us to automate our decisioning without having to build the tool ourselves. Our staff has full control over it, and it makes their job easier."

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Sergio Massa

COO at Zro Bank

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Discover more use cases

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Twilio expedites KYB decisions while aligning with regional regulations through a flexible, centralized system of record.
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Square Capital automatically verified Paycheck Protection Program loan applicants with Persona
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Lime meets international compliance regulations & converts more riders with Persona’s global onboarding solution
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Trust is built on security and privacy.

That’s why Persona aligns its security and privacy practices with recognized industry standards, maintaining compliance and certifications to safeguard you and your customers.

We're here to help

We're excited to learn more about your business and help you meet compliance, convert users and fight fraud easier.

Trusted by startups and the world’s largest companies
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