See why businesses choose Persona over Jumio

Expedite user onboarding, mitigate fraud, and orchestrate identity verification across your business with Persona's configurable identity platform.

Build transparent decision-making logic and a seamless user experience
Uncover and block fraud rings by leveraging link analysis to connect risky accounts
Onboard businesses faster with end-to-end KYC-KYB
Trusted by startups & the world’s largest companies

Build and launch custom flows quickly

Convert more users with branded flows
Collect and display any type of information with robust styling options to ensure your flows match the rest of your brand.
Launch faster with an intuitive editor
Shorten development time by editing pre-built UI components, workflow actions, and customize the rest of your flow in a no-code editor.
Confidently test and edit on user flows
Automatically screen businesses against global watchlists and adverse media publications. Mix-and-match verification and screening methods for ultimate beneficial owners (UBOs) and link individuals and entities for a holistic view of risk.

Verification flows that adapt to real-time fraud signals

Let more good users in while deterring potential fraudsters by dynamically adjusting friction based on user risk signals. Customize everything from what forms of IDs you’ll accept to the branding of your verification flow.

Expose hard-to-catch fraud rings quickly

Capture more fraud by uncovering the reach of fraud rings. Find linked accounts using Persona-collected or imported data, and alert your team via the dashboard, Slack, or email, so they can investigate complex attacks in real time.
RESULTS IN SECONDS NOT MINUTES
< 3 seconds to run complex Graph queries across millions of nodes

Collect business data and documents

Build a custom KYB flow to collect any business information. Reduce back-and-forth between you and the business you’re verifying by requesting supplemental documents at any point of the flow.

Verify and screen businesses in real time

Instantly see if a business is legitimate by searching against authoritative data sources like national business registries. Make better decisions by enriching business profiles with additional risk signals and automatic list screenings, like business watchlists and adverse media reports.
With Persona, we can now seamlessly run step-up verifications for our customers who would otherwise fail KYC verification, increasing conversion and reducing drop-off from legitimate customers.
Ahmed Siddiqui
Chief Payments Officer at Branch

Security and privacy at our core

Security and privacy are paramount to a trusted relationship. That’s why Persona is compliant and certified to the highest industry standards and committed to protecting you and your customers' privacy.

Let’s talk 👋

Let us know how we can help and we’ll get in touch with you shortly.

Trusted by startups and the world’s largest companies