See why businesses choose Persona over Incode

Build end-to-end global KYC and KYB flows with logic customized to your business needs using Persona’s configurable identity verification platform.

Onboard businesses faster with end-to-end global KYB-KYC
Easily update flows to adapt to changing regulations and fraud tactics using our no-code editor
Create flexible, branded flows for every user experience throughout your customer life cycle
Trusted by startups & the world’s largest companies

KYB as seamless as KYC

Get everything you need to automatically verify, investigate, and onboard businesses and the people behind them.
Run the KYB-KYC lifeycle from one place
Make faster decisions by collecting data and documents, verifying businesses and people, and reviewing edge cases without leaving the platform.
Verify more businesses with Contextual Matching
Gain greater accuracy and control in verification decisions with Contextual Matching powered by AI. Verify businesses globally with connections to 150+ official business registries.
Get a 360° view of business and UBO risk
Automatically screen businesses against global watchlists and adverse media publications. Mix-and-match verification and screening methods for ultimate beneficial owners (UBOs) and link individuals and entities for a holistic view of risk.
Convert more businesses
Control the branding and experience of your custom flows with flexible data and document collection. Dynamically adjust friction to convert more good users based on business and individual risk signals.

Collect (and verify) anything from anyone

Let more good users in while deterring potential fraudsters by dynamically stepping up or down friction based on user risk signals. Control everything from the forms of acceptable IDs and verifications ran to the branding of your flow to when you verify users.

Create custom flows without custom code

Customize your entire flow with the visual no-code editor — from the branding and copy of each screen to the decision logic that powers the user experience.

Deter fraud without hurting conversion

Convert good users faster by dynamically adjusting friction based on real-time risk signals during the collection flow.
Built for global scale
Compliantly expand to new markets with our flexible identity infrastructure and global coverage. Verify users while respecting compliance requirements with data residency and robust audit trails.
Countries and territories
Localized languages

Security and privacy at our core

Security and privacy are paramount to a trusted relationship. That’s why Persona is compliant and certified to the highest industry standards and committed to protecting you and your customers' privacy.
Persona’s data and platform integrations have been extremely helpful in streamlining Branch’s risk operations. The ability to tap seamlessly into data from different sources and then kick off actions in our internal tools allows us to quickly identify fraud and respond to customer inquiries while minimizing manual work. The integrations are easy to configure and equip our team with real-time alerts to any high-priority cases.
Amanda Hodgetts-Martin
Director of Risk Management at Branch

Let’s talk 👋

Let us know how we can help and we’ll get in touch with you shortly.

Trusted by startups and the world’s largest companies