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Proactively fight fraud at scale

Uncover and mitigate fraud at every stage of the identity life cycle with Persona’s configurable identity platform.

Trusted by startups and the world’s largest companies
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Protect your organization from every attack

Ensure that your users are who they say they are throughout the customer life cycle.

Adjust flows in real time based on risk signals

Collect active and passive signals to enrich your understanding of users and deliver identity flows tailored to their risk level.

Stop fraudsters across the user life cycle

Connect risk signals and trigger verifications to stop bad actors throughout multiple touch points

Get a single platform to investigate and adapt to fraud

Automate and adjust identity and risk processes, orchestrate user journeys, and strengthen your fraud stack with an all-in-one platform.

Deter, detect, and deny fraud with a unified platform

Build tailored verification flows

Dynamically adjust flows based on active and passive risk signals to fast track low-risk users while adding friction for riskier situations.

 Build tailored verification flows

Catch large-scale fraud with less effort

Use link analysis to identify fraud rings, quickly block them, and use the insights to refine your fraud strategy — all without major time or engineering investment.

Catch large-scale fraud with less effort

Build once and continuously adapt your fraud-fighting processes

Finetune your fraud strategy with insights from link analyses and analytics. Empower your manual review teams with customizable case management views and macros that help them close investigations.

Build once and continuously adapt your fraud-fighting processes

Use cases

Protect your business throughout the customer life cycle

New user onboarding
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Convert good users faster by dynamically adjusting friction based on real-time risk signals during the collection flow.

Existing user reverification
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Confirm users' identities whenever it makes sense for your business, whether it’s every time a transaction occurs or when a user wants to make a risky account change.

Large-scale fraud investigation
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Easily spot connections between seemingly unrelated users and transactions to identify and block risky behavior.

Everything you need for fraud detection, prevention, and investigation

“Once we defined our requirements for the Brex Cash onboarding flow, we evaluated a number of different providers. Persona was the right choice for us because of their geographical coverage, their focus on user experience, and the willingness of the team to closely partner with us to build the right integration for our needs.”

Thomas Piani
Product lead at Brex
Brex unlocks automated ID verification in more than 100 countries with Persona
We're here to help

We're excited to learn more about your business and show you how Persona can help you meet compliance, convert users, and fight fraud.

Trusted by startups and the world’s largest companies
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